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Writing impactful review articles

Patriotta, G. (2020). Writing impactful review articles. Journal of Management Studies, 57(6), 1272-1276. Writing Impactful Review Articles

The art of writing a review article

Short, J. (2009). The art of writing a review article. Journal of Management, 35(6), 1312-1317. The art of writing a review article

Critically reviewing literature – A tutorial for new researchers

Fernandez, K. V. (2019). Critically reviewing literature: A tutorial for new researchers. Australasian Marketing Journal (AMJ), 27(3), 187-196. Critically reviewing literature - A tutorial for new researchers

Musings on Relevance and Rigor of Scholarly Research in Marketing

Varadarajan, P. R. (2003). Musings on relevance and rigor of scholarly research in marketing. Journal of the Academy of Marketing Science, 31(4), 368-376. Musings on Relevance and...

Guidelines for Conducting Research and Publishing in Marketing

Summers, J. O. (2001). Guidelines for Conducting Research and Publishing in Marketing: From Conceptualization Through the Review Process. Journal of the Academy of Marketing Science, 29(4),...

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