HomeTeaching & PracticeBrand ManagementLecture 4 - Readings Lecture 4 – Readings December 13, 2022 0 617 Lecture 4 – Guide to Readings Chapter 11 – Designing and implementing brand architecture stategies Reading 4.1 Creating a powerful brand portfolio Reading 4.2 – Brand relationship spectrum Reading 4.3 – Achieving the ideal brand portfolio Reading 4.4 – Kill a brand keep a customer Share Facebook Twitter WhatsApp Linkedin RELATED ARTICLES Lecture 9 slides December 23, 2022 Lecture 8 slides December 23, 2022 Lecture 7 slides December 23, 2022 Weather Australia clear sky enter location 41.4 ° C 41.4 ° 41.4 ° 8 % 4.5kmh 0 % Tue 41 ° Wed 43 ° Thu 43 ° Fri 41 ° Sat 40 ° CALENDAR LATEST NEWS Rõ biết 253e January 1, 2025 Rõ biết 253 January 1, 2025 カジノエックス (casino-x):日本の信頼できるオンラインカジノで遊ぼう カジノxジャパン 圧倒的なゲーム数を誇るオンラインカジノの最高峰 1 December 23, 2024 PRAISE Summit 2024 December 17, 2024 About Me About Me Tánh Thuần Khiết Media Quick Links Insights Teaching & Practice Research & Notes Stay connected 16,985FansLike2,458FollowersFollow61,453SubscribersSubscribe